Dealership Grand Re-Opening

To announce the grand re-opening of Ferrari Lake Forest’s showroom and the unveiling of the all-new Ferrari Portofino, the brand hosted a client-appreciation event like no other. The newly renovated dealership hosted the President of Ferrari North America and welcomed 600 guests for an exclusive, invite-only, hands-on preview of the Portofino. Guests enjoyed a DJ paired with an electric violinist while grazing food stations from one of Chicago’s most notable restaurant groups, BOKA Catering Group. The night peaked with a dramatic video and light show leading into the reveal of the Portofino. ESP Presents has provided event production support to Ferrari Lake Forest over the last decade, including other luxury events hosted at the dealership, off-site model unveilings, and regional Ferrari Challenge races.